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Independent, reasoning-first practice for the SAP® C_C4H63 Customer Data Platform certification, built for the 2026 System-Based Assessment format.
Who it's for: Implementation consultants — and administrators, developers, and business users moving into an SAP Customer Data Platform role — who want a recognized associate credential proving they can help configure and run identity resolution, data ingestion, segmentation, activation, and journey orchestration as a mentored member of a customer-data implementation project team.
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The SAP® C_C4H63 certification confirms that you hold the foundational and applied capabilities expected of a consultant working within SAP's customer-data solutions area, centered on the SAP Customer Data Platform. It is positioned as an entry-level qualification, verifying that you grasp the solution end to end and can contribute the hands-on technical work needed as a project-team member during an implementation. The scope runs across the platform's core pillars — unifying and resolving customer identities into a single profile, ingesting customer data under privacy and trust controls, building activity indicators, segments, and explorations, activating audiences through actions, and orchestrating engagement with CX flows and journeys. It also reaches administrative tasks in the console, developer use of the Query and Ingestion APIs, and the AI Workbench predictive models for churn and customer lifetime value. Because it is delivered as a System-Based Assessment with a single hands-on activity, the exam rewards doing configuration and platform work in a live system rather than reciting definitions.
The blueprint areas to focus your preparation on.
Understanding what customer data is, how the SAP Customer Data Platform is structured, its three core pillars, and its key terminology — plus navigating the console and recognizing the typical use cases where the platform strengthens customer engagement.
Working with the unified customer profile and configuring identity resolution so that fragmented records across sources are matched and merged into a single, coherent view of each customer for downstream insight and activation.
Ingesting customer data using the customer schema, applying privacy and trust mechanisms, using the application library, and configuring event setup so that incoming data flows in reliably and in a compliant, well-governed way.
Turning unified data into value by creating activity indicators, building segments, defining customer explorations, and comparing customer dashboards to surface the patterns that drive targeting and engagement decisions.
Activating customer data by creating actions and audiences, then designing CX flows and building CX journeys with milestones so that the right engagement is orchestrated and triggered across the customer lifecycle.
Performing console administration — managing users, dividing a business unit into multiple business areas, setting data-retention rules, and exporting/importing packages — plus monitoring the ingestion and activation of customer data to keep the platform running smoothly.
Creating admin credentials for API access, using the Query and Ingestion APIs, configuring event metadata, connectors, and extensions, and applying AI Workbench predictive models to build churn and lifetime-value indicators with supporting analytical visualizations.
The SAP learning-journey courses this certification draws on.
Exploring SAP Customer Data Platform Essentials
The foundational overview course — walks through the basics of the SAP Customer Data Platform, its core pillars and terminology, the execution flow and console, identity resolution, data ingestion with privacy controls, insights and segments, engagement and activation, journey design, and an introduction to SAP Joule for consultants.
Administering SAP Customer Data Platform
Focuses on console administration — managing users, splitting a business unit into multiple business areas, defining data-retention rules, and using export/import package functionality — together with monitoring the ingestion and activation of customer data to keep operations reliable.
Developing with SAP Customer Data Platform
A developer-oriented deep dive into the platform APIs — creating admin credentials for API access, using the Query and Ingestion APIs, configuring event metadata, setting up connectors in the Connector Studio, and enriching ingested customer data through extensions.
Exploring the SAP Customer Data Platform's AI Workbench
Covers the AI Workbench — meeting the minimum data requirements, provisioning a data set, and applying predictive models to build customer-churn and lifetime-value indicators, then visualizing the resulting predictive insights with analytical graphics to anticipate customer behavior.
Reading is step one — the 2026 System-Based Assessment rewards hands-on fluency. Train with original, performance-style scenarios and skill drills built for this exam.
